Welcome to The Artisan Group’s Influencer Program!
First and foremost, a quick intro.
The Artisan Group is a woman-owned organization, and our makers are all women running small artisan businesses on platforms such as Etsy.
We’re the experts when it comes to celebrity swag, and we work directly with top costume designers in the entertainment industry, connecting brands, and placing jewelry created by our artisans on your favorite TV shows.
Match-making is our jam!
Our new Influencer Program connects U.S.-based influencers (like yourself!) with hundreds of artisans in our network who create the best-of-the-best in handcrafted goodies.
Just like our artisan team, we carefully vet every influencer joining our Program to ensure the highest standard in the influencer marketing industry.
What We’re Looking For
We’re on the hunt for savvy U.S.-based social media influencers who are passionate about small beauty, jewelry, and other handmade brands to produce and post high-quality Instagram unboxing videos.
Other eligibility criteria:
- Minimum 5,000+ followers on Instagram, with consistent engagement ratios of at least 2%, and/or
- Minimum 25,000 subscribers on YouTube with at least a 3.7% rate in like to views (the percentage of users who have viewed the video who like the video)
- Active posting regularity and engagement on accounts/channels
- All posts and videos are original content created and produced by the influencer and should be relevant to clients’ industries and of high quality
How Does This Work?
- Apply to The Influencer Program below.
- Once you’re approved, we’ll get started curating a collection of between 10-20 artisan products with a retail value of between $500-$800 based on your preference specs, and voilà! A few weeks later our collection will be delivered right to your door.Influencers in our Program are also eligible for themed shipment collections for Mother’s Day, the Holidays, Valentine’s Day, or even your birthday!
- Next, just unbox your artisan collection and make a cool video describing the products to your Instagram subscribers. We will even supply you with a special page link to reference in your video caption which will include photos and links to all gifted products.
- You keep ALL the products to enjoy.
Did we mention our collections are often referred to by celebrities and stylists as ‘Christmas morning’?
Here’s a great example of the kind of unboxing videos we’re looking for!
How Do I Get Started?
- Complete the Application and Style Guide (below) and let us know all about your preferences — we want to ensure you’re reviewing products that you love and are passionate about!
- Once you’re approved, we’ll get started curating the collection for you based on your specs, and voilà! A few weeks later our curated collection will be delivered to your door. Some of our artisans even personalize their gifts just for the influencer.
- Once you receive your collection, take up to two weeks to produce and post a quality unboxing video, shouting out each brand.
- We reward consistency and high-quality content, so the more quality unboxing videos you create, the more collections we can send you.
The Fine Print
- Influencers accept product collections in exchange for their promotional efforts.
- Influencers are not permitted in any way to sponsor, or host giveaways with any gifted products, or sell them on any platform, including their website or any social media channel.
- All unboxing videos are to be completed by the influencer no later than two weeks from delivery of collection, and include all brands.
